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Of Men Will at Some Time Face Hair Loss

85

Of Women Will at Some Time Face Hair Loss

33% 

10

Average number of years clients delay treatment

STYLISTS TRAINING, RESEARCHING, AND NETWORKING WITH DERMATOLOGISTS™

S.T.R.A.N.D.™ is a stylist education organization that bridges the gap between hair stylists and dermatologists in addressing hair loss and scalp concerns. Stylists receive science-based education directly from dermatologists to recognize early signs of hair loss and other scalp health issues, while learning when to refer clients to a dermatologist for diagnosis and medical treatment. S.T.R.A.N.D.'s signature curriculum for cosmetologists covers hair biology, infections of the scalp, scarring and non-scarring forms of alopecia, proper in-salon techniques, medical treatment options, ingredient deep dives, and more to ensure stylists are trained to provide clients with a hair loss plan that integrates medical treatments with wellness practices.

Through its programs, S.T.R.A.N.D. fosters collaboration between stylists and dermatologists to create consistent, personalized treatment plans that improve outcomes for clients.

STYLIST EDUCATION

Hair loss is one of the most common, and misunderstood, concerns clients bring to the salon. Yet many stylists lack access to the medical knowledge and resources needed to identify and support these clients effectively.


That’s where S.T.R.A.N.D.™ comes in. Our programs bridge the gap between cosmetology and dermatology, giving stylists the tools, language, and confidence to recognize scalp and hair loss concerns, provide science-backed care, and collaborate with board-certified dermatologists.


Explore how you can elevate your services and become a trusted hair loss specialist through our stylist education programs.

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CONSUMER EVENTS

Your Scalp, Your Skin™ Community Brunches unite dermatologists, stylists, and the public for honest, easy-to-understand conversations about hair loss, scalp health, and overall wellness. S.T.R.A.N.D. dermatologists and stylists host open panels for attendees to gain clarity on hair loss, cosmetic marketing, and how to access care.

These events make reliable information about hair and skin health accessible to everyone at no cost, with a focus on underserved and underrepresented. Learn more about how you can join us for education, connection, and empowerment that helps you walk away with confidence, clarity, and a renewed approach to you hair and scalp care journey.

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A collaboration formed over a mutual love for hair and client care, Master Licensed Cosmetologist/Hair Loss Specialist Susan L. Peterkin and Dr. Chesahna Kindred, MD, MBA, FAAD launched S.T.R.A.N.D. in 2024, expanding on their concept as the nation's first dermatologic salon. Learn more about their journey here.

MEET THE
FOUNDERS

MEET OUR S.T.R.A.N.D.
AMBASSADORS™

Comprised of S.T.R.A.N.D. Certified™ Hair Care Professionals, ambassadors join the S.T.R.A.N.D. team to provided education and aid in community outreach programs.

UPCOMING EVENTS

    S.T.R.A.N.D. Hair Loss Workshop | Chicago - '26
    S.T.R.A.N.D. Hair Loss Workshop | Chicago - '26
    150 days to the event
    Sat, Apr 18
    Chicago
    Join us for this lecture-based conference to gain medical-level hair biology and hair loss education. Learn the technical do's and don'ts of working with hair loss clients in the salon, and explore opportunities to collaborate with dermatologists for treatments that balance science and wellness.
    Your Scalp, Your Skin™ Community Day & Look & Learn EDU  | Maryland
    Your Scalp, Your Skin™ Community Day & Look & Learn EDU  | Maryland
    Sun, Nov 16
    Ellicott City
    Join us for this hybrid event featuring an open community brunch that breaks down the science behind hair loss with board-certified dermatologists, while professional stylists work alongside master hair care specialists to learn proper in-salon protocols for clients experiencing hair loss.
    Engagement Strategies For Hair Loss Clients & S.T.R.A.N.D. Introduction
    Engagement Strategies For Hair Loss Clients & S.T.R.A.N.D. Introduction
    Sat, Oct 04
    Studio House Atlanta
    Get a sneak peak at the S.T.R.A.N.D. Hair Loss Workshop for cosmetologists, barbers, and natural stylists during our stylists Fire Side Chat with S.T.R.A.N.D. Co-Founder Susan L. Peterkin and ambassador Vernice “Shea Locs” Samuels as they discuss engaging hair loss clients and in-salon protocols.
    S.T.R.A.N.D. Hair Loss Workshop | Atlanta, GA
    S.T.R.A.N.D. Hair Loss Workshop | Atlanta, GA
    Sat, Oct 04
    Studio House Atlanta
    Join us for this lecture-based conference to gain medical-level hair biology and hair loss education, learn the technical do's and don'ts of working with hair loss clients in the salon, and explore opportunities to collaborate with dermatologists for treatments that balance science and wellness.
    S.T.R.A.N.D. Social - Brooklyn Brunch
    S.T.R.A.N.D. Social - Brooklyn Brunch
    Sun, Sep 28
    Peaches Grand
    A complimentary dinner for cosmetologists interested in discussing and specializing in hair loss.
    CYCP for Locs: Practical Tools for Hair Loss Detection
    CYCP for Locs: Practical Tools for Hair Loss Detection
    Mon, Sep 22
    Zoom link to be sent after registration.
    If you’re interested in becoming a hair loss specialist, it’s vital to understand how your consultations can generate revenue while building client trust. During this webinar, Susan L. Peterkin will show how she created the Check Your Center Part technique to enhance consultations as a hair loss spe
    Cash to Consult LIVE Challenge | 7-Days
    Cash to Consult LIVE Challenge | 7-Days
    Sun, Sep 07
    Facebook & In The Salon
    A 7-day challenge for stylists seeking to generate additional revenue through their consultations while building client trust as a hair loss specialist.
    S.T.R.A.N.D. Meetup Dinner - Virigina
    S.T.R.A.N.D. Meetup Dinner - Virigina
    Mon, Sep 01
    Richmond
    A complimentary dinner for cosmetologists interested in discussing and specializing in hair loss.
    Mon, Aug 25
    Zoom link to be sent after registration.
    If you’re interested in becoming a hair loss specialist, it’s vital to understand how your consultations can generate revenue while building client trust. During this webinar, Susan L. Peterkin will show how she created the Check Your Center Part technique to enhance consultations as a hair loss spe
    Hands-On With Hair Loss | Birmingham Workshop
    Hands-On With Hair Loss | Birmingham Workshop
    Sun, Aug 10
    Hayah Beauty
    A hair loss workshop for community members and professional stylists. Stylists learn hair-loss-safe styling techniques, while the community engages hair loss specialists on their role of identifying and stopping hair loss in partnership with dermatologists.
    Hands-On With Hair Loss | Maryland Workshop
    Hands-On With Hair Loss | Maryland Workshop
    Sun, Jul 27
    PeterKINdred™️ Scalp & Wellness Center
    Hosted at the PeterKINdred™️ Scalp & Wellness Center, pro stylists will attend a hands-on technical styling session and panels, while consumers share experiences and learn about hair loss.
    S.T.R.A.N.D. Hair Loss & Skin Workshop | Kansas City, MO
    S.T.R.A.N.D. Hair Loss & Skin Workshop | Kansas City, MO
    Sat, Apr 12
    Overland Park
    Join us for this lecture-based conference to gain medical-level hair loss education, learn the technical do's and don'ts of working with hair loss clients in the salon, and explore opportunities to collaborate with dermatologists for treatments that balance science and wellness.
    S.T.R.A.N.D. Hair Loss Workshop - Houston, TX
    S.T.R.A.N.D. Hair Loss Workshop - Houston, TX
    Sat, Oct 05
    Hyatt Regency Houston/Galleria
    An intensive hair loss specialization workshop for beauty professionals to gain medical-level knowledge of hair loss, taught by S.T.R.A.N.D. Network dermatologists and hair care professionals.
    S.T.R.A.N.D. Educational Course
    S.T.R.A.N.D. Educational Course
    Sat, Apr 27
    Maritime Conference Center
    A hair loss education program for hair professionals, powered by stylist & dermatologist partnering under S.T.R.A.N.D. (Stylists Training Research and Networking with Dermatologists).

Designed 2023 |  Tiffany Skyers

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